Conception — frequently asked questions

The most important trends include bold colour worlds, 3D elements, motion design, neumorphism, experimental navigation and dark mode. They show how websites are becoming more emotional, more interactive and more focussed on the user experience.

Motion design can bring content to life and guide users through a website in a targeted manner. Subtle animations, hover effects or scrollytelling help to draw attention and make digital experiences more intuitive.

Start with your target group, your goals and your brand values. Should the appearance be bold, playful and eye-catching - or rather reduced, calm and trusting? It is also crucial whether a complete relaunch is planned or only individual design elements are to be modernised. Trends should always match the brand and create clear added value for users.

Current design trends help to keep digital presences modern, user-friendly and competitive and to fulfil user expectations.

Products can be configured directly during the customer meeting using a mobile device. This facilitates coordination, speeds up decisions and reduces the need for physical samples.

Products can be customised in many details - from features such as embossing or frog pockets to uploading your own logos for the cover.

The configurator makes it possible to customise products directly in the front end and experience them in a realistic preview. This makes the final result visible early on in the process.

Kalendermacher is a provider of customisable calendars, notebooks and complementary office accessories such as soft cases, credit card holders and pocket emptiers that can be flexibly adapted to the requirements of companies.

Large, clear typography creates orientation and conciseness - and will very likely remain an integral part of modern websites beyond 2026.

It describes layouts that break away from strict grid structures and allow more freedom, organic forms and visual tension.

"Herz + Hand - INNERHOFER und Du." shows real employees, their stories and their connection to the company - emotionally and authentically.

It provides a clear overview of all brand guidelines, colours, fonts and downloads - ideal for partners, media and internal teams.

The user answers a few short questions and automatically receives suggestions for suitable bathroom styles, including inspiration and orientation.

The new appearance focuses on darker backgrounds, colour gradients and dynamic elements - a clear break with the usual white of the industry.

Yes, the portal was optimised for use on smartphones and tablets as part of the relaunch. All content is responsive and can be easily accessed on smaller screens.

For example:
customers can not only view contracts on their mobile phones, but also download documents directly or start an enquiry - all without a PC.

The entire structure within the Magnolia content management system has been revised. This not only facilitates internal maintenance, but also ensures that content can be updated more quickly and prepared in a customer-friendly way.

Example:
New services or information can now be put online within a few minutes so that customers can find the latest content on the portal immediately.

Document management is fully integrated into the portal. Customers can retrieve, download and securely store their documents digitally at any time.

Example:
After a claim, customers can conveniently view the current claim confirmation in the portal and download it directly as a PDF - without having to wait for it to arrive by post.

To increase the security of customer data, two-factor authentication has been introduced. In addition to the password, an additional security code is now requested, which is sent by e-mail.

Belpmoos Reisen continues to offer tailor-made holidays to popular destinations such as Andalusia, Elba, Ibiza, Corfu, Majorca, Sardinia and the Baltic Sea. The new website makes it possible to search specifically for these and other holidays as well as special offers.

In addition to the visual modernisation, smooth transition animations have been integrated to ensure pleasant interaction. These animations not only contribute to the visual dynamics, but also help to bridge loading times and make navigation even more intuitive.

The new Belpmoos Reisen website has been equipped with high-performance caching technology, which enables faster loading times and improved data processing. This ensures a smooth and seamless user experience, even with large amounts of data and live data.

The booking process has been optimised to enable even simpler and faster travel bookings. With a powerful new booking solution and extended filter options, customers can now search specifically for their desired trip and quickly find the right offers.

The redesigned Belpmoos Reisen website offers a modern design, user-friendly navigation and optimised performance. The new site facilitates travel planning with an improved structure, a new booking system and innovative filters that enable a targeted search for desired destinations and offers.

No, the entire corporate design has been renewed - including the catalogues and advertising boards, which now uniformly reflect the modern image.

No, the extensive interfaces to travel providers remain unchanged so that bookings can still be made easily and seamlessly.

In addition to a new design with different fonts and small animations, the user interface has also been optimised. The blog has been given additional modules and the homepage has been slightly customised.

A rebranding helps companies to present themselves in a modern and contemporary way, strengthen brand perception and stand out from the competition. It may be necessary to address new target groups, take account of technological developments or update the corporate image and make it appear fresher.

The website was adapted to the new corporate design in order to appear more modern, dynamic and user-friendly, while retaining all the tried and tested functions.

Yes, the read aloud function is available for all recipes. It makes it possible to play back instructions by voice - perfect when your hands are busy cooking.

Recipes that are designed for conventional cooking can be automatically adapted to the appliance's functions using the Thermomix conversion function. This makes preparation easier and saves time.

The shopping list can be filled directly from the recipes. All ingredients can be added and customised with just a few clicks to help you plan your shopping.

Yes, registration is required to benefit from the personalised functions. Registered users receive access to the recipe and weekly newsletter as well as the option to save favourites.

The cooking mode guides users step by step through a recipe. When the mode is started, the instructions are displayed in clear sections, making the cooking process particularly simple and structured.

The new interactive features bring the platform to life and offer users an engaging experience. They encourage active engagement with the content and create a stronger connection to the brand by combining information and entertainment.

The user-friendly interface ensures that users return regularly and intensify their interactions with the platform. The ease of use leads to greater loyalty to the brand and promotes long-term use.

Thanks to the optimised structure, customers can find the information and offers they are looking for more quickly, which leads to a better user experience and higher customer satisfaction.

The new design strengthens the brand identity by conveying a modern and uniform appearance. This increases the recognisability of the brand and communicates TopCC's values more clearly.

The relaunch aims to strengthen TopCC's brand identity, improve user-friendliness and more clearly emphasise the wide range of products and attractive promotions.

The switch is usually straightforward. Many green hosting providers offer support when transferring the website and provide transparent models that show the CO2 savings.

More and more customers are attaching importance to sustainability. Companies that use green hosting can demonstrate their environmental awareness and set themselves apart from the competition, which strengthens their brand image.

In vielen Fällen sind die Kosten für Green Hosting vergleichbar mit denen herkömmlicher Anbieter. Dank energieeffizienter Technologien können langfristig sogar Kosten gespart werden, da der Energieverbrauch geringer ist.

By using electricity from renewable energy sources and energy-efficient technologies, CO2 emissions are significantly reduced compared to conventional hosting, which reduces the ecological footprint of companies.

Green hosting refers to sustainable web hosting in which servers are powered by electricity from renewable energy sources such as wind, water or solar energy. It aims to minimise CO2 emissions and energy consumption.

TYPO3 uses modern caching technologies that optimise loading times and keep performance high, even with multiple websites. This not only ensures a better user experience, but also positive SEO effects.

Yes, TYPO3 allows you to implement different designs and layouts per website, so that each page can be customised without complicating the administration process.

Yes, TYPO3 makes it possible to reuse content between different websites. This ensures consistency and saves time, especially for company-wide campaigns or news.

The biggest advantage is the time saving: you can control updates, user rights and extensions centrally for all websites. It also reduces the administrative effort as everything runs via a backend.

TYPO3 Multisite-Management ermöglicht es Ihnen, mehrere Websites über eine einzige TYPO3-Installation zu verwalten. Sie können alle Webauftritte zentral steuern, ohne separate Installationen für jede Seite pflegen zu müssen.

Green hosting refers to hosting providers that operate their servers using renewable energy. This ensures that the energy consumption of your website is covered sustainably, which significantly reduces the ecological footprint of your online presence.

In addition to reducing CO₂ emissions, sustainable web design can also improve the loading time and user-friendliness of your website. Faster loading pages lead to a better user experience and can have a positive impact on SEO rankings.

You can increase energy efficiency by optimising images and videos, using caching, more efficient source code and reducing unnecessary content. It is also helpful to use green hosting providers that utilise renewable energies.

The operation of servers, data processing and energy consumption when loading content cause CO₂ emissions. This can have a significant impact on the environment, especially for highly frequented or data-intensive websites.

Sustainable web design aims to minimise the energy consumption and environmental impact of websites. This is achieved through measures such as smaller file sizes, more efficient code, the use of renewable energy for hosting and a reduction in unnecessary content.

Biophilic design elements integrate natural elements into digital spaces to create calming experiences. This aesthetic strengthens users' emotional connection to the brand and promotes wellbeing, which is becoming increasingly important as users seek relaxing and enjoyable online experiences.

Conversational interfaces such as voice search and chatbots enable a more natural interaction with the website. They make it easier for users to find information and improve accessibility, resulting in a better user experience and higher satisfaction.

Sustainability is becoming increasingly important as companies look to appeal to environmentally conscious customers. Through energy-efficient programming and eco-friendly hosting, brands can not only demonstrate their environmental responsibility, but also gain the trust and loyalty of environmentally conscious consumers.

Immersive experiences, enabled by virtual reality (VR) and augmented reality (AR), encourage deeper interaction between users and websites. This improves the user experience by allowing visitors to experience products or services interactively, which increases dwell time and engagement.

Hyper-personalisation refers to the customisation of websites based on data analysis and user behaviour. It is important because it increases user engagement and offers a customised experience, which can lead to better customer loyalty and higher conversion rates.

The time it takes to set up an online shop with Shopify can vary depending on the complexity and scope of the shop. In principle, you can set up a simple shop in just a few days. However, if you need special customisations, extensive product catalogues or complex integrations, the setup may take longer. Our team is on hand to speed up the process and ensure that your shop is created exactly as you want it.

Employer branding stands for the strategic brand development of your company and helps you to present your company in the best possible light on the labour market. Thanks to our many years of experience in employer branding and our job portal solution as well as our INJOBS recruiting software, we are the ideal contact partner and will be happy to help you.

Advantages:

• Expansion of the company's position on the labour market
• Increasing brand awareness
• Acquiring potential applicants
• Increasing the attractiveness of your company

Our service:

• Consultancy and conception
• Development of the career website
• Employer branding campaigns
• Employee images
• Image film
• Corporate photography
• HR recruiting solution
• Print media concept

Website development refers to the process of planning, conception by means of UX & UI design as well as the final programming and implementation of the website. The aim is to develop a user-friendly, appealing and functional website that meets the requirements and goals of the company as well as contemporary standards such as different end devices.

When developing a website, we focus on a needs-oriented approach in order to best meet the goals of our customers. The aim is to plan, design and program a website so that it works on all end devices in a responsive display. We always develop using a headless approach and rely on market-leading technologies with a high level of security, such as TYPO3, Symfony, React, VUE.js and Bootstra. We respond to your individual needs and design the right solution for you. Whether website, webshop, intranet, app or other, we will find the right digital solution for you and accompany you from the UX & UI process to the finished website. Our holistic approach ensures that every website is optimally tailored to the individual requirements and goals of our customers.

Interface connections are links between different software systems and platforms that enable data to be exchanged and processes to be automated.

They are also known as integration solutions. They are used to link different software systems so that they can work together seamlessly. These interfaces enable the exchange of data and information between systems without the need for manual intervention. This allows companies to work more efficiently by automating processes and protecting data. Interface connections are used in various areas, including e-commerce, customer relationship management (CRM), accounting, logistics and more. They allow companies to optimise their existing systems and improve their business processes by enabling seamless integration between different applications and platforms.

Design refers to the visual layout and aesthetics, while conceptualisation encompasses the process of brainstorming, planning and structuring.

In the design process, various design elements such as colours, typography, graphics and layouts are used to achieve an appealing visual presentation. At the same time, UX design principles are applied to ensure that the design optimises the user experience and is intuitive.

Conceptualisation involves analysing requirements, target groups and market trends to develop creative solutions that meet the needs and expectations of users. Prototypes and wireframes are often created to visualise and test the design before it is implemented.

We help you develop customised solutions that strengthen your brand, communicate your message clearly and achieve your goals. From the initial idea to the final realisation, we are at your side to make your project a success.

UX & UI design are crucial aspects in the development of digital products and applications. UI design focuses on the visual design of user interfaces, including layouts, colours, typography and graphics, to create an appealing and intuitive user experience. UX design, on the other hand, goes beyond mere appearance and addresses the entire interaction between user and product. This includes designing the user journey, optimising navigation and information architecture, considering user needs and goals, and improving usability and accessibility. Through a careful integration of UX & UI design principles, digital products can be created that are aesthetically pleasing, as well as effective, user-friendly and tailored to the needs of the target audience.

We support you in developing innovative and user-centred solutions that make your digital products a success.

Project managers are responsible for coordinating the various aspects of a project, from conception to implementation. They define clear objectives, create detailed project plans, assign tasks and continuously monitor the progress of the project.

Our project managers work closely with our customers to ensure that their expectations are met. They are responsible for ensuring the smooth running of the project, recognising and managing risks at an early stage and proactively tackling problems.

With a structured and professional approach, our project managers ensure that our projects are completed on time, within budget and with high quality.

A headless website is a type of website in which the front-end part is separated from the back-end logic. In other words, the content is stored separately from the presentation on the website. In contrast to a traditional website, where the frontend and backend are closely linked, the content of a headless website is retrieved via an API (Application Programming Interface) and then displayed by the website.

Headless websites offer a new way of developing websites and presenting content. They offer advantages such as flexibility, better performance, simple content management, easy integration with other systems and future-proofing. If you are considering developing a new website or updating your existing website, you should consider the possibility of a headless website. Would you like to find out more? Then contact us now!

We offer professional services in the field of corporate design. With creative ideas, we help companies to create a standardised image that optimally represents their brand. Our services include logo design, the design of business documents and the development of colour and font concepts.
With an appealing corporate design, you can stand out from the competition and leave a lasting impression on your customers. Get in touch with us and let us work together to successfully showcase your company.

Our team takes care of the design of your business stationery. We support you in ensuring that your advertising materials are perfectly represented and leave a lasting impression on your customers. Whether business cards, notepads, flyers, brochures... - we create a design concept that presents your corporate image and ensures recognition value (colour, typography, etc.).

We offer our customers the creation of magazines, both in printed and digital form. We take care of the entire design process (images, graphics and, in some cases, content).

Landing pages are an important part of many marketing campaigns, as they are specifically designed to encourage visitors to take a particular action. They focus on a single action or a specific offer.
A landing page is characterised by a clear design that draws the visitor's attention to the goal of the page. It usually contains compelling content that emphasises the benefits of the offer and a call-to-action that prompts users to perform the desired action.

We build landing pages that are customised to achieve your specific goals and target your audience. Do you need support? Then please contact us for a non-binding introductory meeting.

We will be happy to advise you personally and without obligation!
Your brand is the basis of all communication. It is about identity, recognisability, image, identification, uniqueness and positioning. In a market that is characterised by emotions and progress in equal measure, there should always be a constant. Word-image brands, filled with content, are the fastest way to reach people and trigger desires. Professional and comprehensive - from the concept to the entire corporate identity and brand management.

Advantages:

• Employer branding as an attractive employer
• Increasing brand awareness
• Development of corporate identity
• Improving brand identification
• Increasing the attractiveness of your company

Our service:

• Consultancy and conception
• Brand workshop
• Brand and signet development
• Brand revision
• Development of a claim / slogan Elaboration of the corporate identity

Symfony is a popular PHP framework* that is used to develop web applications. These are applications that are developed using the Symfony framework. The framework provides a stable and powerful foundation for the development of web applications and enables developers to create high-quality software solutions quickly and efficiently. With Symfony, complex requirements can be realized and custom applications can be developed for companies of different sizes and industries.

* A PHP framework is a predefined structure that helps to create web applications faster and easier. It provides a set of pre-built functions that are often needed in web applications, such as URL routing, database management and user authentication. By using a PHP framework, developers can save time by focusing on implementing business requirements rather than creating basic functions from scratch.

We are happy to help you develop customized solutions for your requirements.

TYPO3 is a free system that can be used to create and manage websites. We always develop using a headless approach and rely on market-leading technologies with a high security aspect such as TYPO3.

The TYPO3 content management system enables developers to create individualized websites that meet the needs of their customers. The TYPO3 editor is easy to use for users and offers a variety of functions that allow them to customize websites according to their own wishes. You can easily edit content, upload images and even add interactive features without the need for programming knowledge. It is a popular choice for companies and organizations looking for a flexible and user-friendly website solution.

Thanks to its versatility and flexibility, TYPO3 offers great potential for a wide range of interfaces and requirements. Contact us to find out more about how we can help you improve your online presence with TYPO3.

Shopify is an e-commerce platform that enables companies to create, operate and manage online shops.

Shopify is a comprehensive e-commerce platform that enables businesses of all sizes to sell their products online. With Shopify, users can quickly and easily create a professional online shop without having extensive technical knowledge. The platform offers a variety of features, including pre-built shop design templates, product management and presentation tools, integrated payment processing options, shipping and logistics solutions, and marketing and analytics capabilities. Shopify also offers a range of extensions and integrations to extend the shop's functionality and customise it to individual requirements. With its user-friendly interface and powerful features, Shopify is a popular choice for companies looking to run a successful online business.

We are happy to support you in creating a professional online shop, customised to your individual needs and ideas. From shop design and product setup to the integration of payment methods and shipping solutions, we are here to ensure that your Shopify shop is successfully launched and operated.